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Foundations of Business Course Descriptions

Below are the six core certificate classes students will complete throughout the duration of the Foundations of Business certificate program.

Learn more about the faculty teaching these courses.


ACCT 706 Accounting (3 credits)

This course introduces students to the creation and application of financial accounting information and financial statements for decision making by corporate stakeholders, and to the use of internal accounting information for decision making by firm management.

BE 718 Managerial Economics (3 credits)

This course covers principles of microeconomic analysis and methodology used in managerial decision making. The focus is on the role of markets in determining business and individual opportunities to create value, the behavior of individual markets reacting to supply and demand forces, and the consequences of alternative market structures for business strategy. Course content includes demand, cost and production analysis, supply and demand analysis, price and non-price competition, market structure, the basic elements of game theory, and the economics of information.

DSCI 706 Statistics (3 credits)

This course covers basic statistical tools for understanding data in organizations. The principal objectives of the course are to learn data gathering and data analysis techniques and to learn how to apply statistical tools to help understand common problems in organizations. Course content includes data gathering and problem analysis tools, probability distributions and features of distributions (means, standard deviations, Normal distribution, and Binomial distribution), stratification analysis, Pareto analysis, correlation, confidence intervals, simple hypothesis testing, linear regression, and analysis of variance.

MGMT 706 Managing People (3 credits)

This course addresses topics, challenges and processes associated with business-related people issues. The principal objectives are to increase understanding of human and group behavior in organizations, to learn how to effectively motivate and lead individuals and groups, to increase effectiveness in managing oneself and others in team settings, and to increase understanding of human resource policies and practices that help create and sustain competitive advantage through people. Course topics include individual differences, motivation, groups, leadership, strategic HR, employment law, staffing, compensation, performance management, and training and development.

MKTG 706 Marketing (3 credits)

This course is designed to equip students with basic concepts associated with the marketing function. Principal objectives are to discuss the role of marketing in an organization, to describe the processes of buyer behavior and the impact of these processes on marketing decisions, to develop an understanding of approaches used to segment markets and factors influencing the selection of target markets, and to develop an understanding of elements of the marketing mix (product, price, communications, channels) and factors affecting decisions in these areas, and to integrate these concepts into an effective marketing strategy.

FIN 706 Finance (3 credits)

This course provides an overview of the challenges associated with the financial management of firms. The focus is on the practices followed by managers in raising and investing capital so as to maximize value. Topics include cash planning, working capital management, operating and financial risks, valuation of real and financial assets, and the cost of capital. Prerequisite: ACCT 706.

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Important Dates

Jan
02
Application Deadline

January 2
Spring 2019 Term

Jan
22
Next Start

January 22
Spring 2019 Term

Events

Dec
12
Financing Your Online Degree

December 12 Register Now

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